What Goes into a Rental Analysis?
It can be tempting to pick a monthly rental rate that's close to the homes around your rental property and call it a day. However, you could end up with a price too low or too high for your specific property, and you'll lose money either way. Comparing prices to the competition is part of the rental analysis process, but it shouldn't be the only deciding factor for your monthly rental amount. A rental analysis is a robust process of studying multiple factors that determine your rental price. You don't have to spend weeks assessing your property's worth—but you do need to understand what goes into a rental analysis to set the right price. With the internet at your disposal, even undertaking a rental analysis as a potentially long-distance landlord is still feasible.How Is the Neighborhood?
In a city the size of Kona, the neighborhood surrounding your rental property matters! Renters look for homes with easy access to the highway, beaches, and parks. They want restaurants and shopping within a comfortable walking distance. Close access to great coffee wouldn't hurt, either! Factor in your proximity to local attractions when you're considering the rental rate.
What's the Vacancy Rate?
The number of vacant rental homes compared to the number of occupied homes affects the rental price of your property.
- How many rental homes are in the area?
- How many of those homes have tenants?
How Does Your Property Compare?
If the home next door charges double what you charge for rent, be sure your property compares closely to that home before raising your rate! Your rental price depends on the condition of your rental property and what it offers to tenants. When comparing rental prices to other nearby properties, choose homes with similar features. Consider:- The number of rooms; including bathrooms.
- If there's a garage (or none).
- Does your competition have a fenced yard—or no yard?
- The total number of square footage.
- The amenities your Kona property offers relative to its neighbors.
- The condition of the investment home.
What Is Your Property's Value?
Your property value should also factor in your rental price.- How much did you pay for it?
- What's the current market value?
- What are the annual property taxes and other fees?